Accessible social media

Find out how to ensure your social media activity is accessible to all users

Get 10 training courses for the price of 8

To help you get even better value this year, we have a 10 for the price of 8 bundle on our training courses for you and your team to enjoy. 


Book your training bundle
Save 10% on training courses: If you're looking to book individual courses, get 10% off any upcoming AbilityNet online training course using the discount code AbilityNetTraining10


Book Now

  • 13:00 to 14:30 GMT
  • Thursday 24 February 2022

Please note: after purchasing a ticket you are able to reassign the ticket, if somebody different to the ticket purchaser will be attending the training.

If the date for this training has now passed, the recording, when ready, will be available to purchase below. Or if the date of this training is not suitable for you, look at our calendar and join our mailing list and we will keep you updated when the training course is repeated in the near future. Alternatively, you can contact us about your needs.

If you have any issues making your booking, and/or if you have any questions please email training@abilitynet.org.uk

 

Length of course: 1.5 hours

Why you should attend

Social media now plays a fundamental part of our everyday lives. Several key platforms exist that allow us to stay in touch with friends and family, meet new people, discover local news, share knowledge and access educational materials and more. Ultimately social media fosters human connection.

Failing to consider the access needs of diverse audiences can unintentionally create barriers and exclude people from our digital social spaces. As organisations and professionals, producing inaccessible social media content can also have a negative impact on our reputation and the overall user experience of our products and services.

Who is this training for

This course will be relevant to:

  • content authors
  • social media managers
  • marketing professionals
  • anyone else using social media to share content

What will be covered

This course will highlight the importance of creating accessible social media content. It will also introduce the wide-reaching benefits of accessible social media and the key barriers created by inaccessible content.

Techniques for producing inclusive social media content on major social media platforms including Twitter, Instagram, Facebook, YouTube and TikTok will be introduced, as well as general principles that can applied regardless of platform. 

Topics will include:

  • Using inclusive language
  • Image Descriptions
  • Colour and Contrast
  • Captions
  • Transcripts
  • Audio Description
  • Emojis, Symbol Fonts and Hashtags

Important information

Class size: We limit the number of people on our training courses to ensure all attendees can engage with the presenter, ask questions and have an informative experience

What to bring: You will need a good internet connection, access to a laptop or desktop computer and to be able to open/use the Zoom platform without restrictions on your device.

Location: Online - this course is delivered via the Zoom platform

Accessibility:

  • The course will be delivered with live captions
  • We can share slides in advance if required
  • A captioned recording with transcript will be shared with attendees after the live event

Why train with us?

97% of attendees rated our webinars and training ‘Excellent' or ’Good’ in 2019

Attendees will receive a link to the recording of the training to watch back at your leisure after the event. (And you’ll always have access to the latest advice as we will update the content on the link when the training is repeated in the future.)

What our previous attendees say

"Very insightful and informative."  
"A well delivered and well-paced webinar. Liked the polls and colourful examples." 
“I’ve found the sessions useful in bringing the range of accessibility issues to our attention, from website navigation to ensuring that images are meaningful to the visually impaired… I’d say that the training is essential for those responsible for the content of public websites.”

Meet our trainer

Daniel Mclaughlan

Daniel Mclaughlan is a Senior Accessibility and Usability Consultant at AbilityNet.

His role includes carrying out design reviews, accessibility audits, user testing and providing in-depth consultancy to organisations on web accessibility and usability.

His professional background includes delivering recruitment consultancy for public and private sector multi-disciplinary organisations.

He is accredited with the Certified Professional in Web Accessibility (CPWA) qualification awarded by IAAP, holds a BA Computer Games Design from the University of East London, and a PGDip in Human-Computer Interaction from City University.

Daniel also enjoys hiking and growing vegetables on his allotment.

About our training team

Our trainers have decades of experience between them. They deliver accessibility consultancy ranging from technical audits and user tests, through to ongoing involvement in the accessibility of enterprise-level agile projects. They regularly champion accessibility at conferences, lead webinars, and run workshops.