Why you should attend
This course will highlight the importance of creating accessible social media content. It will also introduce the wide-reaching benefits of accessible social media and the key barriers created by inaccessible content.
Learn techniques for producing inclusive social media content on major social media platforms including Twitter, Instagram, Facebook, YouTube and TikTok, as well as general principles that can applied regardless of platform.
Topics will include:
- Using inclusive language
- Image Descriptions
- Colour and Contrast
- Captions
- Transcripts
- Audio Description
- Emojis, Symbol Fonts and Hashtags
Who will benefit from this training?
This course will be relevant to:
- content authors
- social media managers
- marketing professionals
- anyone else using social media to share content
Level of training: Suitable for all levels of knowledge.
To help you get even better value in the year ahead, we have a 10 for the price of 8 bundle on 2023 AbilityNet online training courses for you and your team to enjoy.
Book your training bundle
Book Now: Thursday 1 February 2024
- 13:00 to 14:30 GMT
Please note: after purchasing a ticket you are able to reassign the ticket, if somebody different to the ticket purchaser will be attending the training.
Attendees of the live training session will receive a Certificate of Attendance to add to their professional development training portfolio.
If you're looking for training for more than 8 people on a single course, please contact us about our great value in-house training options.
Buy on demand
Attendees of the live training will receive the recording after the event, but you may wish to just buy a recording of the course on demand from when it last took place:
Don't let your content let you down when it comes to accessibility. There are simple things you can do to help avoid creating inaccessible content. Learn the basics and beyond with AbilityNet.
Get content resources
Contact us for in-house training
Upskill your team so together we can create a more accessible digital world.
Course overview
Social media now plays a fundamental part of our everyday lives. Several key platforms exist that allow us to stay in touch with friends and family, meet new people, discover local news, share knowledge and access educational materials and more. Ultimately social media fosters human connection.
Failing to consider the access needs of diverse audiences can unintentionally create barriers and exclude people from our digital social spaces. As organisations and professionals, producing inaccessible social media content can also have a negative impact on our reputation and the overall user experience of our products and services.
Attendees will receive a link to the recording of the training to watch back at your leisure after the event. (And you’ll always have access to the latest advice as we will update the content on the link when the training is repeated in the future.)
Meet your trainer - Paul Speller
Paul Speller is an Accessibility and Usability Consultant at AbilityNet.
His role includes carrying out in-depth accessibility audits and other reviews of websites and apps, as well as providing consultancy and training to staff at a wide range of organisations.
His professional background is in the public sector, where he led on embedding accessibility into the organisation-wide digital practices of a London borough council.
He is a Certified Professional in Accessibility Core Competencies (CPACC), awarded by the IAAP.
Paul also enjoys making the most of the huge variety of food and cultural activities around London!
Important information
Class size: We limit the number of people on our training courses to ensure all attendees can engage with the presenter, ask questions and have an informative experience.
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